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Over 360 million people suffer from disabling hearing loss, yet many of us take our ability to hear for granted. Spotify believes that music should not be a privilege limited only to those who can hear.
The Sound of Silence is a campaign that puts Spotify users in the shoes of people suffering from disabling hearing loss.
In conjunction with international deaf awareness week, the campaign will not only spread awareness about how privileged we are but also aims to transform the way music is appreciated to make it more inclusive.
Awards:
Singapore Creative CSR Awards 2016: Best of Youth
The Crowbar Awards 2016: Best of Advertising
The Crowbar Awards 2016: Gold (Advertising - Media)
The Crowbar Awards 2016: Gold (Advertising - Direct)
The Crowbar Awards 2016: Gold (Interactive - Social Responsibility)
The Crowbar Awards 2016: Silver (Advertising - Social Responsibility)
The Crowbar Awards 2016: Silver (Advertising - Promo & Activation)
The Crowbar Awards 2016: Bronze (Interactive - Others)